Google Analytics 4

Documentation

Google Analytics 4

Overview

The Google Analytics 4 connector pulls your website and app analytics data into your dashboards. Track sessions, users, events, conversions, and engagement metrics alongside your marketing spend data for full-funnel attribution.

Requirements

  • An active Google Analytics 4 property
  • Editor or Administrator access to the GA4 property
  • An EverythingData account

Setup steps

1

Log in to EverythingData

Go to dashboard.everythingdata.io and log in or create your free account.

2

Add a new connector

Click 'Add Connector' and select Google Analytics 4 from the list.

3

Authenticate with Google

Click 'Connect with Google' and authorize EverythingData to access your Analytics data.

4

Select your GA4 property

Choose which GA4 property to connect.

5

Choose your destination

Select Looker Studio, Power BI, or Google Sheets.

6

Start reporting

Your GA4 data will sync automatically.

Notes

Universal Analytics (UA) is not supported — only Google Analytics 4 properties.

Custom events and conversions configured in GA4 are available as metrics.

Combining GA4 data with ad platform data enables full-funnel attribution reporting.

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Connect Google Analytics 4